There is no maximum file size, our server will automatically resize the sticker on upload.Size: 500-600px with an even-numbered height and width.Stickers must be exported with at least 20% transparent pixels, no white or opaque color backgrounds.Giphy also gives the following advice on the technical specs: If you upload them a regular GIF you will not be able to use them on Instagram Stories. Once Giphy has approved your brand channel and you’ve created your GIFs it’s time to upload them.įor GIFs to appear on Instagram Stories you need to make sure that you upload them as a sticker. This can help you to measure the impact of your Instagram Stories strategy. Your brand account will include an analytics dashboard with all of the key stats to show you how popular your GIFs are, in terms of views. You’ll also receive an email.Īt this stage you can begin to build your Giphy profile. If you set your account to public, people will be able to search for your brand and see your company details and links to social media profiles. Once you have completed the simple sign up process you will see a message confirming that Giphy has received your application. If you’re an agency creating branded content for a client then you need to make sure that the content is hosted on your client’s channel. If you’re a brand with your own content can apply for a brand channel h e re. Do bear in mind that it can take a couple of weeks to get verification. Giphy powers all Instagram Stories GIFs and the process is simple enough. The first thing you will need to do is create a Giphy brand channel and apply to get it verified. Here’s how you can create Instagram Stories GIFs for your brand: It’s easier than you might think and it’s a great way to increase brand awareness and create consistency with posts. But it is also possible to create your own Instagram Stories GIFs for your brand. There is also a huge selection of illlustrations and popular culture stickers which can be added, which have been created by others. When a viewer sees a flashing sticker catch their eye, they are more likely to pay attention.Ī large number of GIFs now include call-to-action keywords like “swipe-up,” “link in bio,” and “sound on” which makes it easier to inform an audience what they should do. GIFs are also useful for drawing attention to a particular part of an Instagram Story. Who is ready to create their own branded GIFS now? Make sure to tag me when you do, I can’t wait to see them! Comment below on this blog post if this was helpful.Instagram Stories GIFs are great for adding more brand personality to your Stories. Once your brand account is approved it will take roughly 24 hours for your GIFs to be visible in my stories search bar. Your Dashboard will be able to tell you the stats for how many times your GIFS have been viewed. Once it is uploaded to GIPHY you will be able to view your GIF on your dashboard. You will want to make sure that the GIF file is large enough to take up the appropriate amount of space so that your GIF appears large enough when they appear in Instagram stories. Make sure you follow all of their guidelines. Tags (Tips from their website: Do not include the hashtag, Use Spaces between words, Keep the tags relevant, Tag the emotions & Reactions) Select the link found in “You can apply for a Brand Channel here with a new or existing account” in the right hand side of the screen Select “GIPHY for Brands and Artists” from the left drop down menu Steps to creating a GIPHY account and applying for a brand account: You will need a minimum of 5 GIFs ready to be uploaded prior to going through the process of applying for a brand account on GIPHY. How to add a branded color palette to wibblīefore you do anything, you will want to have your GIFs ready to go ahead of time. How to sync or unsync automations on multiple images How to save your Wibbl and add it to Instagram Stories Here is a direct link to helpful tips for creating GIFS using Wibbl: GIFs | GIPHY | Instagram Stories | Branded GIFs
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